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- UET(Lahore) IBM Department
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Pro Key Locksmith is a professional locksmith service provider offering a range of emergency, residential, commercial, and automotive locksmith services. They cater to multiple localities, emphasizing reliability, prompt service, and customer satisfaction. The client approached us to revamp their online presence with a modern, user-friendly website that would serve as an effective tool for customer acquisition and retention. The goal was to improve brand visibility, local SEO rankings, and overall user experience.
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By combining modern design, technical optimization, and targeted local SEO strategies, we successfully transformed Pro Key Locksmith’s online presence. The project not only enhanced user experience but also improved visibility and conversions, aligning with the client’s business goals.
Locksmith in St. Louis provides a range of locksmith services, including emergency, automotive, residential, and commercial locksmith solutions. Their focus is on fast, reliable service, making them a trusted provider in the St. Louis area.
In-depth research identified the most valuable keywords for the locksmith industry, with a focus on local searches. The following keywords were prioritized for optimization:
The tailored local SEO strategy for locksmith not only improved their online visibility but also established them as a trusted locksmith service provider in St. Louis. This case study highlights the importance of a multi-faceted approach to achieving long-term success in local SEO.
Locksmith
Locksmith
2 Month
PPC offers significant growth potential for locksmith businesses. By strategically targeting relevant keywords (e.g., “emergency locksmith,” “car lockout,” “rekey locks”), locksmiths can appear prominently in search results when potential customers are actively seeking their services. This immediate visibility drives website traffic and generates leads, leading to increased customer acquisition and revenue growth.
Feeling unsafe at home, work, or on the road? Local Locksmith 247 is your trusted partner for all your residential, commercial, and automotive locksmith needs in London.
When ads are displayed correctly and attractively on mobile devices, they are more likely to be noticed and clicked on. Higher CTRs directly translate to more potential phone calls.
Strong Lead Generation: 35 leads from 55 clicks indicates a high conversion rate, suggesting your ads and our landing pages are effectively engaging potential customers.
Metric | Value |
---|---|
Date | 10 Jan 2024 - 3 Mar 2024 |
Investment | £842 |
Clicks | 55 |
Leads | 35 |
CTR | 6% |
Device | Mobile |
Revenue Generated | £14,000 |
Emphasizes London-specific benefits: Targeting Londoners, addressing local security concerns, and highlighting local growth.
This rewrite better positions Meta Ads as a powerful tool for locksmiths to succeed in the competitive London market.
Metric | Value |
---|---|
Sales Generated | $34,000 worth of revenue |
Total Ad Spend | $5,525.80 |
Cost Per Purchase | $16.16 for a product priced at $100 |
Return on Investment (ROI) | 515% |
Locksmith
Scott’s Locks
1 Month
scottslocksct.com/
The Top 3 Benefits of GMB for Locksmiths:
Higher Local Rankings: A fully optimised GMB profile improves your chances of appearing in local search results.
Increased Customer Trust: Accurate information, positive reviews, and photos build credibility with potential customers.
More Leads and Enquiries: GMB listings with clear contact details and reviews drive higher click-through rates.
There were a few problems with the campaign that needed our attention. Remember at the beginning of the post I said that we were dealing with filtering issues? Well, we solved this and these problems are plaguing more service-based businesses than you would believe. As Google increases its crusade to always serve the best, most relevant content to its users, we are seeing that by catering to its hyperlocal proximity is rewarding us with rankings and phone calls alike.
When we took over this client the pages on the site looked like this:
The city was broken into four sections, north, south, east, and west. Each of these had their own GMB which was linked to its respective page. Google hated this setup.
Primary Category: Locksmith Additional Categories:
Scott’s Locksmith’s GMB description effectively communicates their services:
“Scott’s Locksmith offers reliable residential, commercial, and automotive locksmith services in Rockville and surrounding areas. We specialize in emergency lockout services, key duplication, and advanced security systems installation.”
The description includes relevant keywords for SEO.
High-quality images and videos showcase:
Videos demonstrating key duplication and lock installations add an engaging touch.
Scott’s Locksmith has a robust review strategy:
The business leverages the GMB bookings feature, allowing customers to schedule services directly from their profile.
Key services listed on their GMB profile:
Products showcased on their GMB listing include:
Scott’s Locksmith posts regularly on GMB:
Scott’s Locksmith prominently displays their opening date: January 2018. This builds trust by demonstrating their established presence.
The GMB profile links to their active social media accounts:
These platforms are used for additional customer engagement and promotions.
If you get other people and businesses to mention you on their sites and link back to you, it will help your site rank higher in local search results.
Connect with local influencers or bloggers who can help promote your services. A mention or review from a local influencer will drive traffic and improve your SEO.
The strategic optimization of Scott’s Locksmith’s GMB profile transformed their online presence. By focusing on every aspect of the GMB checklist, the company established itself as a leading locksmith service in the Rockville area, driving both engagement and revenue.
Surelock and Key is a well-established locksmith service provider in LLC, known for its reliable and prompt emergency and scheduled services. They offer a wide range of services, including:
Despite a strong reputation in the local market, Surelock and Key lacked a significant online presence. This limited their ability to:
To address these challenges, a comprehensive social media marketing campaign was implemented, encompassing the following key steps:
Within six months of implementing this comprehensive social media strategy, Surelock and Key achieved significant results:
This case study demonstrates the power of a well-defined and strategically executed social media marketing campaign in driving business growth for local businesses. By understanding their target audience, creating high-quality content, and leveraging the right platforms, Surelock and Key successfully unlocked their digital potential, leading to increased revenue, enhanced brand reputation, and improved customer relationships.
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